Welcome to International Vision Expo East! You have made a good decision to participate in the pre-eminent fashion and medical eyecare event.
As a new exhibitor, we want to ensure that you have the best experience possible, so we have put together the following information on important deadlines, free marketing and PR opportunities and general tips to have a great show.
View the New Exhibitor package sheet for a full overview of your benefits.
Important Deadlines
January 2012
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- Booth Cleaning
- Electrical
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- New Generation Furnishings
- Modular Rental Exhibits
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New Exhibitor Ambassador
Mary Parks is your New Exhibitor Ambassador and you should feel free to call her with any questions at any time during the cycle. Her contact information is mparks@reedexpo.com or 203-840-5689. In addition to Mary, you have a team of people at Vision Expo East who are here to help. Visit the Contact Us page for more information.
15 Ways to Improve Your Return on Investment
Need some exhibiting tips for Vision Expo East? Print this list before the show to make sure you take advantage of all of our marketing programs designed to give you maximum exposure and visibility!
Vision OPTImum Program
The Vision OPTImum Program delivers the buyers you want to see. International Vision Expo is committed to delivering key buyers and influencers that our exhibitors have asked to see. Learn more about the OPTImum Program and View a Sample of Attendees. Are we missing one of your key customers? Use the OPTImum Member Nomination Form to let us know who you want added to the program.
We are always looking for insights to help our exhibitors connect with key decision makers and senior level management at the show. Our Director of Industry Relations, Ed Gallo, will be reaching out to all of our new exhibitors in the months leading up to the show to learn more about your objectives in exhibiting and what you need to make your participation a success. If you would like to contact Ed directly, you can reach him by email at egallo@reedexpo.com or by phone at 203-840-5546.
Map Your Show Exhibitor Toolkit
Use your exhibitor dashboard to update your company listing that appears in the online and printed show directory. This is how customers will identify you pre-show, onsite and post-show. The listing deadline is January 27, 2012 – so update today! You can also submit Show Specials and connect with leads through your exhibitor toolkit. Need help? Use the step by step guide to help you update your listing.
Online Exhibitor Manual
To make your participation in Vision Expo East 2012 go smoothly, we have prepared an online Exhibitor Manual with all the information and services available to you at the event. Included in the manual is the Exhibitor Action Checklist which will give you information on important vendor deadlines and forms so you can stay ahead of the game as you prepare for the show.
New Exhibitor Guidebook
In this Guide you will find all the necessary information for exhibiting at any Reed Exhibitions show, from shipping procedures to hiring contractors, to checklists and even your travel needs - it's all here in an easy to use resource.
New Exhibitor "How To" Online Course
Looking for information on how to plan your first exhibit? Watch this video on how our official contractor, Freeman Services can assist you with all of your planning needs.
UPS One Click to Ship
Use your own UPS account for International Vision Expo & Conference shipping. The UPS Freight Rating and Shipping Tool provides a quick way for you to get rates, create Bill of Lading shipping documents and request pickups. This program applies to UPS Freight LTL (less than truckload) service and is NOT intended for UPS small package shipping services.
Access your UPS freight account and track your shipments.
Vision Expo TV
Head to the Official International Vision Expo YouTube Channel to view our videos (and attendee videos) of past events.