Eyewear, sunwear & accessories are just one part of fashion trends. How you present the fashion products to your customers, manage your inventory and position your brand will make the difference in your bottom line.
Course Preview
Below is a preview of exclusive fashion focused courses at Vision Expo East 2010.
- Retail 101
- Sunwear: The Other First Pair
- Creating Eyewear Desire
- Frame Inventory: Managing Your Profit Center
- Delivering a Nordstrom’s Experience in an Optical Setting
- Using Electronic Eyewear Selection & Information Systems for Practice Enhancement
Frame Buyers Certificate Program
Maximize your Dispensary's Revenue Potential
The Vision Council's Eyewear & Accessories Division and Eyecare Business are proud to partner to sponsor the Frame Buyer's Certificate Program at International Vision Expo. The certificate program offers multiple hours of continuing education designed to maximize your dispensary's revenue potential.
Participants in the program learn to select, manage, monitor, promote and benchmark frame inventory and gain the core business and financial skills needed to be an effective buyer. The skills and knowledge gained in these courses are invaluable to frame buyers and can be implemented in a dispensary immediately.
When you participate in eight or more hours of Inventory Management courses, you will receive a Frame Buyer's Certificate. Hours can be combined from year to year.