Brand Extension Update - Inaugural Vision ONE2ONE is a Success

11/18/2011

Norwalk, CT (November 18, 2011) - International Vision Expo & Conference is pleased to announce the successful debut of Vision ONE2ONE, a unique Industry Buyer’s Summit that took place from November 3-5 at the Hyatt Regency Hill Country in San Antonio, TX.  Vision ONE2ONE delivered intimate, face2face buying experiences between optometrists from million dollar practices and sponsor companies.

“I thought the Vision ONE2ONE Summit was a heightened experience that went above and beyond my expectations,” said Dr. Hal Breedlove. “I made new professional acquaintances and the personalized time with specific sponsors was invaluable. There were very good business decisions made at this Summit.”

Vision ONE2ONE created a highly productive opportunity for optometrists, who were fully hosted after meeting specific prequalification requirements, with a clear understanding in evaluating today's most current advanced ophthalmic and diagnostic technology products.

“Vision ONE2ONE was an excellent environment to do business – from educating Optometrists about our products in the Boardroom Presentations to meeting with them one on one, I walked away feeling confident that they knew Vistakon could help them make their practice even more successful,” said Dick Wallingford of Vistakon. “The ability to network with the optometrists and get to truly know them on a personal and professional level was extremely unique and will help me better serve their business needs in the future.”

Sponsors at the Vision ONE2ONE Summit were given several opportunities to showcase their products and solutions, including two Boardroom Presentations to a select number of optometrists which allowed the sponsor to present a Case Study of their innovative product strategies and company capabilities and several pre-scheduled ONE2ONE meetings with optometrists who had specific needs.

“The Vision ONE2ONE Summit exceeded my expectations. I gained valuable information from the boardroom presentations and the peer networking was excellent,” said Dr. Joseph Rogalinkski. “I think the event was invaluable to my practice.”

Continuing Education also played a major role in the Summit, as three General Sessions were a part of Vision ONE2ONE, each offering one (1) COPE Approved credit to optometrists in attendance. The opening general session, “Growing the Optometric Business with Metrics and Measurements" was presented by Dr. Kirk Smick and was well received by all in attendance.

For more information on Vision ONE2ONE, please contact Nancy Largay at 203-840-5377 or nlargay@reedexpo.com.

International Vision Expos, the worldwide conference and exhibition for eye care and eyewear, are trade-only events which draw more than 30,000 eye care professionals each year.  Co-owned by Reed Exhibitions and The Vision Council, International Vision Expo gives back to the entire ophthalmic community.  Proceeds from International Vision Expo are used by The Vision Council to educate consumers about the importance of vision care and the options in eyewear and other related products. In 2010, The Vision Council reached millions of consumers with its messages through marketing materials, public relations outreach and strategic partnerships.

Select an Area of Interest

  • Education
  • Lenses & Processing Technology
  • Medical & Scientific
  • Business Solutions